In 2008 Tim and Wendy Pitts saw an opportunity to expand the retail and wholesale ice cream business they’d owned for almost 20 years. What began as small holiday events focused on preschool literacy, quickly turned into a demand for more education-based events including one-of-a-kind field trips and birthday parties, all concluding with a Make Your Own Sundae experience.
As the activity increased, space became an issue for the small retail shop and the addition of an adjoining space allowed a hands-on, educational ice cream lab to become a reality. The lab became a well-known, magical place where America's favorite frozen dessert was combined with its rich history resulting in engaging family fun.
Since those early days, they've delighted thousands of children and their families with birthday parties, family events and field trips designed and facilitated by a passionate team of educators. As a corporate trainer with 20 years of experience developing and facilitating leadership curriculum for adults, Wendy ensures that critical social skills are incorporated into every Imagi Nation activity. This mission, along with standards of excellence, exceptional customer service and a heart for children, has resulted in the need for yet another expansion.
Building on their elements of success, Wendy and her team are now able to offer families even more - a complete city for children to explore called Imagi Nation! The name for the city comes partly from the definition of nation - “larger groups or collectives of people with common characteristics attributed to them”. We interpret this definition to be parents and educators who understand the importance of experiential play in a child’s development and social well-being. Collectively, we advocate for a world of imagination that inspires and captivates them.
Judy has answered to "Miss Judy" or "Teacher, teacher!" since 1981 and she never gets tired of hearing it. She has always had a love of teaching, even as a little girl. Judy loves to dress up as characters, sing and act. Baking themed cakes, reading and kayaking are some of her favorite things to do when she has a spare minute. Judy has an Associates degree in Early Childhood Education and is very, very happy to join the Imagi Nation family. She will be here on weekends so stop by and say hello.
Katie is currently a freshman at Moravian College studying Early Childhood and Special Education. She enjoys volunteering at Camelot for Children and her job at Imagi Nation because she loves working with children and seeing how creative they can be at any age. She also enjoys being able to connect with children and make sure they feel special - no matter what - whenever they walk through our doors.
Jessica Fermin is our newest Ambassador Assistant. She has 5 years of experience in early childhood education and was formerly an early childhood specialist teacher at Columbia University. A mother of a very playful toddler and active duty military spouse, Miss Jessica loves to role play with her child at Imagi Nation which lead her to her current position. She loves to capture moments on camera and explore nature with her child. She loves to interact with children and play a part in their imagination - she is a child at heart.
Receptionist, Dentist, Dental Hygienist, Nutritionist, Pediatric Nurse, Doctor, Patient
Be part of a first-class medical team and administer first aid to injured patients as a doctor or learn how to take care of infants in the baby nursery. You can also teach others about nutrition, be challenged to make wise food choices, and demonstrate proper brushing and flossing techniques on our model.
Dispatcher, Fire Fighter, Police Officer, Detective
Children can experience the thrill and excitement of being a fire fighter in an authentic, restored 1982 Mack Fire Truck. They can also search throughout Imagi Nation for evidence that is missing or arrest an adult they don't see playing!
Megan is currently a senior at Salisbury High School where she is involved in twirling and other school clubs. She speaks fluent Portuguege and some Spanish. Megan hopes to study international business in college. She thinks the best thing about Imagi Nation is the opportunity she has to see children interact in the different parts of the city. "It’s amazing to see all the imagination."
Bethany joined the Imagi Nation team of Ambassador Assistants in March of 2019. She is enjoying her senior year at Salisbury High School where she is a twirler. Bethany loves working with children and can often be found guiding our weekend birthday parties.
Customer, Cashier, Inventory Manager, Stock Person, Merchandiser, Recycling Engineer
Grab your grocery list and head to one of the busiest enterprises in Imagi Nation. Be a customer or cashier, arrange an attractive display or stop by the recycling center to sort the day's trash. Shoppers can even compete in a "Budget Buster" competition using coupons!
Race Car Driver, Flagger, Mechanic, Engineer, Pit Crew
Experience what it's like inside an actual NASCAR race car once driven by a famous driver! Train to be the flagger who communicates what's happening on the track or be part of the Pit Crew challenged to change tires and beat the clock to put their team on the top of the Leader Board. You can even make over 14 different repairs to two interactive engine models or test your skills at building your very own race car at our engineering workbench!
Be the postal worker who receives, sorts and delivers all the mail in Imagi Nation.
You’ll need to weigh letters and packages, determine the proper postage, select the correct stamp, and plan the shortest delivery route to get the job done quickly.
Host, Waiter/Waitress, Customer, Chef, Cashier, Shift Manager
Greet hungry customers, take their reservation and show them to a seat where they'll be served with a smile by a friendly wait staff. The chef can whip up the daily special and the cashier will take care of your bill. Be sure to leave a nice tip for the exceptional service you receive at the Imagi Nation Diner.
Kalista has been an Ambassador Assistant at Imagi Nation for two years. She is currently a freshman at Moravian College and has a dream of becoming a pediatric physical therapist. Kalista's favorite thing about working at Imagi Nation is the requirement to play! She also enjoys the welcoming and loving environment the city provides.
One of the things that make Imagi Nation so uniquely different is the team of talented educators we employ. Each thoroughly screened Manager, Ambassador and Assistant brings a genuine passion for children into an environment rich in entertaining education. Our staff contributes their years of knowledge with preschoolers, elementary, special needs children and adult learners to every guest experience.
Helping children understand how money works in the world is a fundamental element of Imagi Nation. Here they will learn what it takes to earn money, make decisions about where to spend it, and at the conclusion of their experience, decide how much to save/invest or donate to a charity of their choice.
Along with their admission, children are awarded 20 Biznis Bucks, the currency of Imagi Nation. For each job performed, they will earn an additional 10 Biznis Bucks and when they reach a total of 50, they are able to open their very own interest-bearing savings account. For every 10 Biznis Bucks invested, they will receive 1 Biznis Buck for use on their next visit. Of course there are plenty of opportunities within Imagi Nation to spend those hard-earned bucks as well – shopping in the Market, taste-testing new flavors at Scoopendorf's Flavor Lab, or getting a check-up at the Health & Dental Center.
Because giving back to our community is a founding principle of Imagi Nation, children can also decide to donate some or all of their Biznis Bucks to causes that are near and dear to our hearts. For every 20 Biznis Bucks donated, Imagi Nation will donate $.10 to the Lehigh Valley Chapter - American Red Cross, Pediatric Cancer Foundation of the Lehigh Valley, or Lehigh Valley Health Network's Stepping Stones Program.
Through realistic, interactive role play, children can experience over 40 different careers all while developing critical social skills such as leadership, communication, teamwork, problem solving and decision making.
Customer, Call Center Operator, Shift Supervisor, Production/Assembly Worker, Stock Person, Quality Control Inspector, Order Picker, Packager, Shipper, Engineer, Mason
The Manufacturing Center is the “hub” of Imagi Nation teamwork. Be part of a busy production line that needs to get products from order to customer while learning how to deal with change and handle conflict. If engineering is more your interest, head over to the partially constructed frame in the center of the courtyard to complete a wall, configure plumbing pipes or even design your own vehicle.
Taste Tester, Flavor Scientist
All guests will have an opportunity to exercise their gustatory cells (taste buds) and learn about the rich history of ice cream in Doc Scoopendorf’s Flavor Lab. You are invited to taste test our 5 oz. cups or create your very own ice cream flavor (both an additional charge). Become a Flavor Scientist and experiment with a variety of special formulas to create and package an ice cream that’s uniquely yours!
Customer, Cashier, Vault Supervisor
You’re in charge of your own money at Imagi Nation! Children will learn how to earn Biznis Bucks, the currency of Imagi Nation, and then make decisions about where to spend, save or donate it. They can even open their very own interest-bearing savings account!
Rebecca recently graduated with Early Childhood Education degree from Elizabethtown College where she participated in the Education Organization, Council for Exceptional Children, and Kappa Delta Pi. She has experience working in a variety of educational settings, including suburban and urban schools, summer camps, preschools, and special education programs. Rebecca has a passion for children's literacy and hands-on learning, both of which drew her to Imagi Nation. She loves meeting families and showing field trip groups all the possibilities and fun they can have in our city.
After receiving her degrees in Early Childhood and Elementary Education as well as Classroom Technology, Christy has had the experience of working with a variety of ages over the past twenty years. From teaching fourth and fifth grade to preschool and pre-K students, she brings a passion for working with children. Christy is excited to share her education experience and technology background to further enhance the programming, field trips and communications at Imagi Nation.
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